Tuesday, September 19, 2017

Walmart Partners with Google to Deliver Voice-Activated Shopping


The recipient of a bachelor's degree in economics and accounting from Holy Cross College, Chuck Grom is an experienced stock analyst who serves as a managing director with New York's Gordon Haskett Research Advisors. In that capacity, Chuck Grom watches a variety of department store stocks, including Walmart’s.

Despite being the world's largest retailer, Walmart's online shopping platform is pale in comparison to Amazon. However, in an effort to compete with the e-commerce company, Walmart has partnered with Google to expand its voice-activated shopping services. Walmart will make hundreds of thousands of its items available for ordering on Google Express, all of which can be purchased through Google Assistant via a smart speaker or smartphone. 

Beginning in October, United States residents who own a Google Home smart speaker can simply speak into the device to order from an extensive list of Walmart products and have them delivered quickly and free of charge to their home. The smart shopping system will integrate previous purchases made through Walmart retail locations and on Walmart.com, meaning Google Home owners will receive personalized shopping recommendations. Amazon has the advantage of being the first to market the notion of virtual assistants to help with online purchases, but the Walmart and Google partnership could help change the landscape of the e-commerce sector.

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